Product Spotlight! Indition CRM™ Turn leads into customers! Learn More



Inbound lead generation is crucial to all businesses and having the right lead capture systems can make all the difference when it comes to gathering leads. Our lead capture software gives you the flexibility you need to create modern, customized, high converting landing pages and forms in a matter of minutes. Install Google Analytics, Google Adwords and Facebook tracking tags to measure conversions and attribution. All built-in ready to go. Start converting more of your inbound leads today!

Improve Inbound Conversions

Improving lead conversions should always be a priority for sales and marketing teams and the best way to do that is by creating a lead capture form that asks the right questions and collects the right data to sufficiently move your lead down the sales funnel without any friction. Create personalized forms that will help nurture lead relationships from the very beginning.

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Pre-Built Lead Forms

No coding or design experience? That’s okay. We have hundreds of pre-built forms and designs for simple lead capture without the need for any technical skills. Simply choose from one our premade designs, with over 30 different field options, and you’re ready to start building your form.

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Prevent Spam with reCAPTCHA

We know how important it is to control spam submissions on your forms, contests & surveys which is why we allow you the option to choose to protect your forms by adding spam protection. Add reCAPTCHA to your form and stop bots from submitting automated submissions which will help to improve your overall submission quality!

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Inbound Lead Capture Notifications

When you receive a new lead, time is of the essence when it comes to contacting them. Our form builder’s post processing configuration allows you to create action rules that will send email notifications to your sales, customer service or other internal teams based on the inputs that your leads submit. Get the right information to the right team at the right time so they can follow up right away and close important deals.

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Automatic Email Notifications

You’ve collected a lead to send to your sales team but what can you do to keep it hot while you’re still fresh in your lead’s mind? Create rules to send automatic confirmation emails, follow-up with sales collateral email attachments or get even more granular by creating email triggers based on the information your lead selected in their forms. Our post processing configurations give you the email flexibility you need to truly nurture your leads.

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Embed Codes & CMS Integrations

Link to your form or embed your form on a lead capture landing page using your current content management system, e-commerce platform or other custom software system. Our software allows for one click access to your embed code or you can use a direct plugin to make it quick and easy to employ your new form and start collecting new leads.

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Ability to Customize Lead Forms

While we have hundreds of pre-built designs that you can choose from, our form builder also allows you to use CSS to customize your forms to match your website and company branding. With over 30 field types to choose from and the ability to customize the colors and design, the only limitation to creation is your imagination.

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Export data to review your performance and see data such as the quality of submissions, unique submissions during specified time frames, view visual trends and more. Even better, you can pair this data with our landing page visitor tracking data to see if your page visits are converting into lead form submissions.

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Lead Segmentation

The best sales and marketing teams knows that not all leads are created equal and we believe that as well. That’s why our lead gathering tools give you the ability to segment your leads based on specified criteria including form inputs so you can ensure you’re sending leads the right information at the right time, when it matters the most.

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Custom Page URLs & Domain Names

All of our forms come with a free subdomain that will look like this: Do you have a custom URL or domain name you want to use to match your business name and website? Not a problem, we can do that, too!

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Search Engine Optimized Pages

As marketers we understand the importance of having an SEO friendly lead capture page so we developed our lead forms and landing pages to be SEO optimized. Don’t want your landing pages indexed? That’s okay, we can make them hidden as well.

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Contact Creation & Tracking

Collecting leads is important but it’s only one part of the lead management puzzle. Our form builder tool uses field mapping to automatically create a new contact record when your lead submits their information along with an email address.

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File Upload Capabilities

Sometimes you need to have the ability to allow your leads and customers to send you documents when submitting a form, especially if you work in industries such as staffing. We’ve got you covered there, too. Our form builder allows the ability to create a field for easy file uploads.

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SSL Enabled & Mobile Optimized

Our form builder has the highest level of security so you can feel confident knowing your customer’s data is safe and secure. All of our lead form designs are also optimized to be mobile & tablet friendly so they work on all screen sizes.

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Flexible Form Field Options

With over 30 different field types to choose from including single or multiple choice fields, true or false questions, numeric and currency fields, free text fields and even file upload fields, our form builder allows you the flexibility to build almost any type of lead form you can imagine.

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Lead Generation for Realtors
Insurance Agencies
Personal Trainer Services
Marketing Agencies
Car Dealerships
Staffing Agencies
Software Companies
Dog Walking Services
Law Offices
Daycare Centers
Landscaping Services
Construction Companies
Church Organizations
Healthcare Providers
Day Spa Services
Accounting Agencies

Indition Desktop & Mobile Forms Feature List

Powerful form builder for online and offline use at affordable prices, available instantly.

FreeBronzeSilverGoldPlatinumMobile App
Includes AdvertisingNo AdvertisingMore Forms, More SubmissionsMore FeaturesAll FeaturesAll Features & Mobile App
Monthly PriceFREE$5$15$35$85$185
Pay Annually Option (1 Month Free)FREE$55$165$385$935$2,035
Number of Forms5550UnlimitedUnlimitedUnlimited
Submissions Per Month50501,00010,000100,000100,000

Form Features
125 Pre-Built Forms
Custom Forms
Unlimited Form Fields
Over 30 Field Types
Drag & Drop Field Ordering
Embed Code to Add to Website
Form Categorization
Preview Before Submission
Unique Constraints on Form Fields
Custom User Help Per Field
Custom Placeholders Per Field
Sub Labels for Fields*
Field Default Values*
Displayed vs. Stored Values
E-Signature Field
reCaptcha/ SPAM Protection
Multi-Selection Fields
Date & Time fields for Scheduling
Form Duplication
Field Validation
Duplicate Submission Guard
International Phone Numbers & Postal Codes
Save Form as Draft
Automatic Email Confirmation
Custom Masked Input Fields
Hidden Fields
Form Field Duplication
Text & Images in Forms
Payments with Stripe
File Uploads (multi-file upload)
Conditional fields
Save and Resume Later
Password Protected Forms
Custom Code Protected Forms
Custom Page URLs
Stop Point / Multi-Part Forms
Database Lookup Fields
Field API Validation
Form API Validation
Form Data API Lookups
Mobile Forms iPhone & iPad App

Design Features
FreeBronzeSilverGoldPlatinumMobile App
Indition Branding
Pre-built Page & Form Designs
Single Page Form Designs
Multi-Step Form Designs
Responsive Forms
Stop Point, Multi-Part Forms
Multiple Designs Per Form
Drag & Drop Designer
Track Submission by Design
Include/Exclude Optional Fields
Design Control at Element Level
Customize Fonts, Colors, Backgrounds & Borders
Custom CSS
Themes & Form Designs
Brandable Pages with Logos
Submit Button Design Control
Form Design Duplication
Mobile Forms iPhone & iPad App
Easily brand your form with your logo
Form View
Page View
Custom Page URLs
Search Engine Indexing Control
Print Form Designs
Custom Domain Names
Google Analytics Support
Google Analytics Event Tracking

Post Submission Actions
FreeBronzeSilverGoldPlatinumMobile App
Multiple Actions per Submission
Custom Thank You Message in Place or Modal
Conditional Thank You Messages
Stop Point Thank You Messages
Post Submit Redirects
Conditional Redirects
Stop Point Redirects
Basic Email Notifications
Custom Email Notifications
Responder Email Notifications
Multiple Recipient Email Notifications
Conditional Email Notifications
Stop Point Email Notifications
Stop Point Mobile App Push Notifications
Indition CRM API Posts
Conditional Indition CRM API Posts
Salesforce API Connections
Conditional Salesforce API Connections
Conditional URL API Posts
Custom API Connections
Conditional Custom API Connections
Generation of PDF of Submission
Generation of XLSX of Submission
Sending Calendar Invites based on date/time fields

FreeBronzeSilverGoldPlatinumMobile App
Forms Dashboard
Form Submission Reports
Form Design Submission Report
Daily Form Submission Report
Field Summary Report
Export Reports To Excel & PDF
Landing Page Vistior Tracking

Additional Features
Asset Manager
Custom Integrations
SupportKnowledge BaseKnowledge BaseEmailEmail/PhoneEmail/PhoneEmail/Phone